Sareta Fontaine is a writer, award-winning creative and founder of #WWR Digital Magazine.
Sareta Fontaine launched her career in 2005 as a professional freelance make-up artist, making global waves in the fashion and music industries. She quickly established her personal brand, ‘Sareta Gabriel, Make-Up Is My Art!’ by showcasing her work and portfolio online and becoming a content creator and digital marketing leader.
With her expertise in the beauty industry, Sareta has worked with renowned names in the fashion and music industries. From Richard Shoyemi, International Fashion Stylist, to RANKIN, a British Photographer; Azealia Banks, Ms Dynamite and Shystie to Booty Luv – the British dance group duo of Cherise Roberts & Nadia Shepherd – Sareta’s portfolio includes published editorials and covers in esteemed publications such as RWD and Oyster Magazine.
Sareta Fontaine found love in the form of Danny Fontaine, a talented musician and creative, and changed her name to reflect their union.
Sareta developed her own online video series, Sareta TV, collaborating with Akua Gyamfi, the founder of The British Blacklist. Through this project, they provided viewers with an in-depth look into the world of professional make-up artistry and other related media professions. On-screen, Sareta demonstrated her expertise in make-up artistry by shooting tutorials with fashion models. Behind the scenes, she also captured Akua’s interviews with music artists.
The mini-series reached a high point when it featured Sabrina Washington, the iconic British singer who first gained recognition as the lead vocalist of Mis-Teeq, a garage/R&B girl group. Sareta TV had exclusive access to shoot behind-the-scenes footage of Sabrina’s music video, OMG (Gosh), and conducted interviews with the artist and creative team.
Fueled by her passion for fashion, photography and writing, Sareta launched her career in creative media. With a portfolio of stunning imagery and an award-winning blog, she quickly gained recognition for her artistry and entrepreneurial spirit.
Having honed her skills in make-up artistry, styling, photography, video production and content creation, Sareta established Dirt & Glitter as a successful business venture. Her products were featured in ICON Magazine, and she went on to create Kiki Blah-Blah – a lifestyle blog that won three prestigious awards: ‘The Next Big Thing’ 2017 – UK Thirty Plus Awards; Business Social Influencer 2018; and Business Lifestyle 2018 – UK Blog Awards.
Sareta Fontaine achieved her first writing credit with the comedy short “Insta Mum”, which was inspired by her own experiences as a “mummy blogger”. Her work was primarily visual, yet she had an undeniable passion for writing which was quickly recognised by Davinia Andrew-Lynch, who subsequently became her literary agent.
Sareta’s innovative approach to visual art and storytelling saw her quickly gain recognition, resulting in an online audience of over 14K followers across social media platforms. She collaborated with some of the biggest names in the industry, including Google, Most Wanted Wines, Care Bears, Disney and more. In 2019 she was shortlisted for the ‘Best Story Pin’ award by Pinterest UK.
Her business acumen and creative prowess have been instrumental in forming her brand, and she is now firmly focused on her career.
Sareta’s online shop is a one-stop destination for unique and exclusive greetings cards and postcards featuring her stunning photography and cutting-edge graphic design. With plans to expand her store by adding more amazing brands and products, Sareta is sure to make it a go-to destination for all your gifting needs.
Fast-forward to 2021, Sareta added ‘podcaster’ to her extensive list of creative skills. She produced the acclaimed shows ‘Come Wine With Me’ and ‘Women Who Rebrand‘, which later developed into a digital magazine, #WWR. This career journey allowed Sareta to explore her creativity, acquire new abilities, work on international projects, and collaborate with notable names and Brands in media. Drawing upon all that she had learned over the years, Sareta founded a platform for female and non-binary writers to share their unique perspectives and expertise through her digital magazine.
At #WWR, they create content that inspires and motivates women & non-binary people to express themselves through their unique perspectives and experiences. The UK-based lifestyle platform provides a safe space for their community to share stories, advice and expertise on topics such as careers, relationships and health & well-being. They strive to empower their readers by amplifying the voices of those who are often unheard or underrepresented in mainstream media. By doing so, they hope to foster meaningful conversations that will lead to positive change in the lives of women & non-binary people everywhere.
The digital magazine is a beacon of guidance, motivation and empowerment for its readers, helping them explore key topics, recognise life’s challenges and encourage growth. It is home to the ‘Women Who Rebrand’ podcast – a series of inspiring conversations with hosts and guests discussing topical categories from the magazine. The series is available on all great podcast platforms and, in 2022, was featured as a recommended podcast on Podbible.com.
Sareta aims to enrich its community’s journey of self-discovery through this fantastic digital magazine.
“We were privileged to have Sareta on one of our panels. She brought so much cool and relatability, which really resonated with our guests. Sareta is such a delight, glamorous, funny, authentic and did we say funny? The dopest mum out there!”
– Yvadney & Nikki, Mums That Rave
Mums That Rave 2019 – Guest Panelist PHOTO: JXMMXN
Also Featured In
THE NEURODIVERGENT AWAKENING
Explore the complexities of living as a Neurodivergent woman. We’ll discuss friendships, empathy and the concept of being hunters rather than gatherers.
We dive deep into the nuances of being a Neurodivergent woman and how to foster meaningful friendships, cultivate empathy, and embrace our inner selves. It was an enlightening journey – Have a listen!… View
So when we started thinking about the obligatory End of Year list, we decided to do things a little bit differently.
Rather than limiting our enthusiasm to the new podcasts in 2022, we want to shout out a variety of our favourite shows… View
Just Films & That
It’s time for a Halloween special!
A weekly film podcast talking all things underrated and underseen films! We get stuck into a different movie that we think may be underrated, under-seen, or just wanted to talk about it each week! Add some classic films for good measure and a dose of the occasional fantastic guest!
This time the wonderful Sareta Fontaine joined us to talk about one of her favourite horrors, A Nightmare on Elm Street. Sareta thinks this is a timeless horror classic, but her son says otherwise. So what did we think?… View
REVIEW: Frinton Summer Theatre – Jesus Christ Superstar
Stage star: Judas, portrayed by Hugh Maynard, in Jesus Christ Superstar at Frinton Summer Theatre.
ALMOST 50 years to the day since it was first performed, Jesus Christ Superstar is shining brightly on Frinton’s Greensward.
Frinton Summer Theatre is putting on the only fully-staged production of Andrew Lloyd Webber’s iconic rock opera in the UK in its anniversary year. It is being staged in a 320-seat marquee on the town’s iconic seafront greensward, providing extra sparkle to an already magical evening for audiences… View
We Knew The Moon Podcast
S4 E6 Superstitions
S4 E5 Creepy Houses
S3 E22 Candlework & Colours
S3 E21 Exorcisms
All things empath, spiritual, witchy, unexplained and spooky! The official Podcast of the Goddess Temple, Twickenham.
Sareta Fontaine joins the podcast as a special guest to discuss spooky topics… View
10 Black British lifestyle influencers to follow
You’ve heard about the A-List
We have something even better: The B List! Like our Brilliance in Blogging Awards, our B List — the official name is The BritMums List — celebrates noteworthy Influencers. With the B List, we name, highlight and celebrate an increasing number of Influencers with a diverse group of skills and talents… View
POINTS OF VIEW BBC
The show that lets you air your views on the BBC’s television programmes.
Sareta & Danny Fontaine appeared on the long-running series, allowing them to share their opinions about ‘Together‘, a comedy-drama shown on BBC One.
This would be Sareta’s and Danny’s third appearance together on reality TV.
THE WANDERING MOTHER
Beauty Review: Lola’s Lashes Amethyst Magnetic Lash + Liner Kit
Lola’s Lashes is a UK brand is a hot topic on everyone’s lips and is all the rage over Instagram. I’ve seen it advertised for a while now but never thought to give it a try until an amazing blogger/influencer I once met and followed on IG, @HeySareta, reviewed it… View
EASTERN DAILY PRESS
Celebrating the warts and all parents who tell it like it really is
We still do have the yummy mummy brigade who look like models, live lives of the rich and famous, and always look (at least) like everything is brilliant; we do have some absolutely fab influencers, bloggers and celebrities who have embraced the slummy mummy ‘sharenting’ just as much as the golden hours… View
BABES ABOUT TOWN
BLACK JOY MATTERS: A CHRISTMAS GIFT GUIDE FOR ALL AGES
Sareta is an influencer known for creating hilarious and quirky content on Instagram, and as half of the duo (Cee and Sareta) behind the fab YouTube series Come Wine With Me. Her online shop features cards, postcards and other stationery that reflect her fun-loving personality and pop culture references… View
‘SNL’: Megan Thee Stallion Applauded for ‘Protect Black Women’ Declaration During ‘Savage’ Performance
Megan Thee Stallion was the musical guest on the season premiere of Saturday Night Live this weekend, and her powerful “protect Black women” message is still making waves on social media. The rapper started with a performance of her hit song “Savage,” and in between verses, she gave new meaning to the title with a speech about systemic racism. This display included stylized set-pieces reading: “Protect Black Women”… View
Being an Ally – Black Lives Matters
It is times like these are a reminder that those of us with a platform – a voice, who are not people of colour, should be using that platform to educate ourselves and to support black voices, black movements, and black causes rather than witter on about how guilty we feel for unintentionally perpetuating racism. Feel Fit believes that every colour, size, shape, and age matters, and we want to use our platform to help… View
UK Black Influencers – a directory
I recently shared two lists on my original blog, Circus Mums, highlighting some of my favourite Black bloggers in the UK and UK-based Black travel bloggers. Although these lists have been extremely popular, they are now outdated. To ensure that I’m providing the most up-to-date information, I reached out on Instagram a few weeks ago for suggestions of UK-based Black influencers to add to my list… View
Video Shows Man Calling Police on Black Men Using Shared Office Gym
Tom Austin lost his office lease after the incident at a shared office space went viral, the Star Tribune reports. Stuart Ackerberg, CEO of Ackerberg Group, which owns the building, spoke to Austin and told him that he could’ve handled the encounter differently. “I shared with him that I did not think it was handled well, and there are other ways to go about this,” Ackerberg said… View
YOUR AUNTIES NEVER COULD PODCAST
‘AUNTY SARETA’, PODCAST GUEST CO-HOST
Ever wondered what it sounds like when your favourite aunties get together to right the world’s wrongs? Wonder no more! With old-school wisdom, while keeping it real, The Aunties – Aunty Ak, Aunty Farrah, Aunty Nana, Aunty Sade and Aunty Nana discuss the latest news and celebrity gossip… View
Vegetarian food company’s new ad condemned for suggesting being queer is a ‘lifestyle choice
The ad from Gosh! Food begins with the boy’s sister telling the camera: “This is it, he’s going to tell them.” The boy nervously approaches his parents, who exchange bewildered looks as he says: “There’s something you need to know… View
COUNTING TO TEN
THE MUM OF 3 BLOGGERS YOU WILL WANT TO FOLLOW
If you are about to have your 3rd child and you want to find out more about what it’s like or you already have 3 children and you are looking for some families like you here is a list of some of my favourite bloggers and Instagram mums with 3 children… View
SCUMMY MUMMIES PODCAST
EPISODE 167: SARETA FONTAINE ON BLOGGING, SCREENTIME AND ONLINE SAFETY
Our guest for this episode is the legendary award-winning blogger Sareta Fontaine! We discuss a range of topics from what it means to be an influencer to keeping your kids safer online, and how to manage screentime… View
MUMS THAT RAVE
The first Mums That Rave Xmas party at The Curtain Club, London. All the sequins, all the moves and all the tunes, starting with a panel discussion with Sareta Fontaine and Julie Hawksworth, with glitter lips and brows by Lipcote and M&S giveaways… View
BBC 5 LIVE
ON THE SCHOOL RUN
Nihal Arthanayake presents an afternoon of news, big name interviews and conversation… View
PINTEREST AWARDS 2019
SHORTLISTED FOR THE BEST STORY PIN
Pinners nominated their favourite UK inspiration, products and tips. Best Story Pin — our latest most immersive Pin format… View
POWER 95.1 FM
DISCOVER GRENADA: PRESS TRIP
Discover Grenada – Welcome to the official destination account of Grenada, Carriacou and Petite Martinique.The Spice of the Caribbean….” While on a press trip to Grenada, Sareta, along with guests that were invited to Power 95.1 to discuss what they had been up to… View
HOUSE OF CLEO
SUPPER CLUB GUEST SPEAKER
An incredible stylish, funny, creative, award-winning lifestyle blogger who speaks from the heart and expresses herself freely… View
MUMSNET | 02
HOW MUCH TECHNOLOGY SHOULD CHILDREN USE?
How much technology should children have access to? When should they get their first phone? Does screen time affect kids?… View
MUMS THAT SLAY
HUSTLE & SLAY: AN EVENING OF MAMA STYLE, SELF LOVE AND SUCCESS
Mums That Slay presents ‘Hustle and Slay’, an evening of career success, self-love and style for mothers. Join us for a no-messing panel discussion to motivate and inspire you to live your best lives… View
TALKIN’ SOCIAL MEDIA
Sareta and selfish mother, aka Molly Gunn, talked to an audience of Bloggers and small business owners about social media… View
DISNEY JUNIOR UK
Join TV star, and mum to two boys, Helen Skelton as she talks to Matt Farquharson (@Papa_Pukka) and Sareta Fontaine (@HeySareta) about their best ‘Parenting Hacks’ to make life that little bit easier… View
MUMSNET | LIDL
6 LUNCH BOX HACKS AND TRICKS
In a rut with lunch boxes? Sareta from the blog Kiki Blah-Blah shares six of her favourite hacks for school lunch boxes that will get the kids excited and eating up. Less waste more fun! … View
DISNEY UK: HOW TO MAKE FRIENDS AND INFLUENCE 5 YEAR OLDS!
Ziggy and Zachary met up with a few other fab kids to discuss how to make friends, featuring a very special lil’ lady, Vampirina!… View
GROUP B STREP SUPPORT
GUEST BLOG: MY BIRTH STORY
“I’m a mother of three boys, and each one of their births was different. My eldest contracted Group B Strep infection, and he seems to have been suffering ever since… Read more.
UK BLOG AWARDS
WINNER: UK BLOG AWARDS
UK, London, 20 April 2018 – Kiki Blah-Blah announced today that it had won the categories for best Business Lifestyle 2018 and Business Social Influencer 2018 in the 5th annual UK BLOG AWARDS… View
ASOS PRAISED FOR FEATURING PLUS-SIZE MODEL VIVIAN EYO-EPHRAIM #REPRESENTATIONMATTERS
It’s a great feeling seeing people and characters who embodies us in every way. British online fashion and beauty store ASOS continues to demonstrate the importance of representation in media. In its latest 2018 swimwear, the site featured pictures of plus-size model Vivian Eyo-Ephraim looking breathtaking in a yellow bikini. Fashionistas and fans immediately took to Twitter to praise the brand for body diversity and representation. See the reactions… View
HOW TO TRANSITION TO NATURAL HAIR BY WOMEN WHO’VE BEEN THERE
Not ready to reach for the scissors? “I didn’t go for the big chop,” says Sareta. “I waited – I needed hair! Instead, I just put in braids for the first six months to give it a break and let it grow and do its own thing… View
ZIP IT UP!
‘I’m really anti-hoarding so I keep things neat and tidy in jazzy wallets. With three boys always leaving toys/artwork/ books around, it’s nice that the living room is free of kiddie clutter. My keepsake wallets have fun memories stored away nicely, fitting in with our quirky, modern-meets-retro space.’ Sareta, mum to Dylan, 11, Zachary, 8 and Ziggy, 3; @heysareta
THIRTY PLUS AWARDS
The bloggersphere is full to the brim (and ever expanding,) showcasing the talent and uniqueness that men and women have to offer. However, many talents go unnoticed and unrecognised –, especially in the 30+ category.
In order to celebrate as many blogs as possible, the ‘Thirty Plus Blog Awards’ aims to put the control back into the hands of the bloggersphere and celebrate the array of talent that currently exists. This is more than just ‘another blog award’ – this is a celebration in every sense of the word, which illustrates the dedication and passion that goes into running a blog. THE NEXT BIG THING: Winner: Kiki Blah-Blah (Sareta Fontaine)… View
Britain’s health service uses long Twitter thread to explain why it needs more black people to donate blood
The NHS, Britain’s national health service, has launched into a long Twitter thread to explain why it’s calling for more black people to donate blood.
The thread was praised by many people on Twitter…
HASHTAG INSTA MUM!
In January this year, we were approached by Katy Poulter who is an actress, scriptwriter and producer, who along with her business partner Francesca Marie Claire are part of a film and TV production company called Masked Pony Productions.
I chuckled as I watched as this is so like Sareta’s Insta life and true to real life!…
CAMP BESTIVAL 2017: MUD AND RAIN FAIL TO DAMPEN THE SPIRITS OF FESTIVAL-GOERS
The weather has led to a small number of issues, but most revellers are still enjoying themselves.
The south-west has been subject to a proper downpour this weekend, with more rain expected as we go into August.
But that hasn’t stopped people enjoying themselves at Camp Bestival in Dorset, in spite of the rain turning parts of the site into mud…
LIFE WITH MY LITTLE DUCK
ALLERGY AWARENESS WEEK
Karma, Breastfeeding and being Dairy free.
So for today, I have a great post from a lovely lady that I am afraid to say I stalk on a regular basis; I am a true fan of her insta story duets with the hubby and how to raise 3 boys, a mini dog and cat ( I actually have no idea how she makes it look so darn stylish). Sareta, like me, has a little one with dairy-free needs and she has kindly shared her story of how having a little one with dietary issues can have many hard times and can often be a long journey of worries and stresses… View
MUMS THAT SLAY
THE NEW YEAR MAMA SLAY LIST – PART 2
“It feels as if the last few years have been a struggle. I’ve somehow lost myself in the notion of what a good mother means. Recently a lightbulb came on and…”- Sareta Fontaine
THE FMLY STORE
MAMA STARS “BOYFRIEND’ SWEATSHIRT GIOVANNA FLETCHER X SELFISH MOTHER
Our philosophy is that style should not only look good but do good, too. 50%* from the sale of this #GoodTees design goes to MOTHER2MOTHERS, who employ, train and empower mothers living with HIV, called Mentor Mothers, to end paediatric AIDS… View