PR and Marketing Sustainably with Marie-Claire Frederick. e.19

by | Apr 18, 2022 | Podcast | 0 comments

Women Who Rebrand - Podcast e19
Women Who Rebrand - Podcast

Where to Listen

Women Who Rebrand – The Podcast
Honest and humorous conversations about the transitional phases people experience to grow, start over or ‘rebrand’ to become their most authentic selves.
Hosted by former ‘Mummy Bloggers’ Sareta Fontaine and Chioma Olaleye and featuring professional ‘rebranders’.
The podcast covers starting over at different stages of life; championing personal growth, aka, a personal rebrand!

Women Who Rebrand is available on many popular podcast streaming platforms including:
Acast, Amazon Music, Apple Podcasts, Google Podcasts, Spotify, Overcast, Pocket Casts, Radio Public, and Stitcher.

For episode reminders and conversations about each episode join Women Who Rebrand on Instagram: @WomenRebranded

Sareta & Cee Catch Up

Hey... is that me? Shop

Hey… is that me? Shop

During this week’s catch-up, Sareta and Chioma share their experience in marketing. As you may know, Cee runs a design brand alongside her family. They promote their African pride in their designs through their original prints and apparel. Sareta explains the not-so-nice side of working with PRs within influencer content creation. Listen to this week’s episode to learn more.

This weeks guest

This week is Earth Week, and Chioma and Sareta talk about the importance of marketing with Marie-Claire Frederick. She’s the co-founder of Lemon Quarters Media, a content agency where starting and listening to exciting conversations is the driving factor, over pushing out tired, uninspiring content. Don’t worry – the link to Earth Week will become clear as you listen to the episode…

Marie-Claire is also keen to pay it forward and has co-founded a 500+ strong female network of amazing and inspiring women in business. The Nurture Network aims to help and encourage female business leaders and professionals to grab that seat at the boardroom table.
The ladies discuss Marie-Claire’s journey through PR and marketing from following her dream of teaching in Japan, to her first role in PR, to the move into marketing and advertising, to harnessing her creative side differently and launching a luxury handbag brand, to her current self-employment as co-founder of Lemon Quarters.

Marie-Claire is passionate about social justice and sustainability. With Earth Week in mind, Marie-Claire shares her advice on what businesses can do to successfully market themselves while remaining conscious of digital and environmental waste. She is hopeful for the future, which is reassuring. Listen in to the episode to find out what the one, single, most significant thing that you, as an individual, can do to be more sustainable – it might surprise you…

More From Our Guest

“Marie-Claire Frederick – An avid cyclist. Albeit on a very slow vintage Dutch bike with a massive basket the size of a Christmas hamper. Passionate about storytelling and finding interesting ways to capture an audience’s attention. Over two decades in TV advertising, Content & Events. She’s seen it all yet is always learning” –

Having worked for 15 years + in the advertising and content marketing world with the likes of Havas Worldwide, RAPP UK and Saatchi, Marie-Claire decided to co-create her own practice – Lemon Quarters.

They deliver tailor-made content for clients and partners. Companies include- Reuters, Concur, Pay Check, Ziglu, Tide Bank, British Business Bank and sync money, to name a few.

Learn more by following Marie-Claire on Instagram, and on her website.

The Nurture Network

Amazing things happen when women stand for other women. Join our Nurture Network to help your career thrive while helping other women too.

Marie-Claire Recommends

The 5 Second Rule: Transform Your Life, Work, and Confidence with Everyday Courage by Mel Robbins 
“Throughout your life, you’ve had parents, coaches, teachers, friends, and mentors who have pushed you to be better than your excuses and bigger than your fears. What if the secret to having the confidence and courage to enrich your life and work is simply knowing how to push yourself?”

AmazonAmazon Amazon


Where to find Marie-Claire

Lemon Quarters
Web: Lemon Quarters 
IG: @The_Nurture_Network



Women Who Rebrand Blog

Women Who Rebrand Podcast

Women Who Rebrand – Honest and humorous conversations about the transitional phases Women experience to grow, start over or ‘rebrand’ to become their most authentic selves. Hosted by former ‘Mummy Bloggers’ Sareta Fontaine and Chioma Olaleye and guest featuring professional ‘rebranders’.

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